Saturday, January 19, 2013

Facebook: Total Domination?

The rise of Facebook has seen many changes and even though not all of these changes have been popular among users, people continue to frequent this social networking site. MySpace is used as a joke when discussing these types of networking sites, but it was relatively consistent in its design and functionality (which might have been its downfall). So after all the complaining and empty threats of leaving Facebook if one more thing is changed, the fact remains that this evolution and continuing update of the beloved social networking site actually makes it relevant. Just a few additions to this site since I first joined in 2007 include: showing how many people in a group have seen a particular post, "friendship" pages that reveal all the pictures, statuses, and comments that you and a friend have shared; cover photos, "what's on your mind" when it used to be a consistent notice under your profile picture of how you felt, Timeline setup of your page, etc. There are more changes than this but it's a good place to start when thinking about the updates. Each new addition or deletion of Facebook's look or features has prompted media attention in the form of articles and user protests, but the newest change could result in a slam against Google. Many users prefer to search via Google for pictures, information, jobs, travel destinations, etc. But now Facebook is working on becoming a sort of search engine by utilizing the profiles of friends to share information such as: best restaurants in Paris, museums to visit in New York,  where to shop in Milan, and the list goes on. This could potentially take away from Google's empire because it is people you personally know that have rated and accepted these establishments and not just random strangers endorsing a particular restaurant or hang out. People may be skeptical at first but with all Facebook changes in the past, I believe there will be verbal resistance and then a wave of acceptance since this isn't going away and maybe even an eventual feeling of "how did we ever live with it any other way?" as so often happens with these updates.